Targeted copy that aligns your messaging with your goals

Connect with your audience for stronger leads, conversion, and loyalty.

about-morgan-hugoboom-luxury-copywriter
Copy today is about more than quick sales (hallelujah).

Copy is about connection*

* and conversion

The “quick sell” no longer really…sells.

Not on its own, anyway.

Customer acquisition is expensive.

Sometimes, the cost to acquire a customer doesn’t actually cover the purchase they made.

——–

We don’t want quick sales and one-time purchases. 

We want long-term relationships with our customers.

——–

We want customers to engage with us.

We want them to tell our friends about our brand.

We want them to come back again and again.

——–

Good copy can build those bonds.

It connects companies to consumers through real value and authenticity.

———

People want marketing without gimmicks. 

Let’s give the people what they want.

Enjoy copy that:

Tailors messaging for each stage of the customer journey

Delivers real value to your customers and earns their trust

Fosters connections for conversion, retention, and loyalty

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For clients who want:

Consistent, high-quality copy

Communication and project updates

Collaboration (not *just* copywriting)

Client experience with white-glove service

SERVICES

Stand out in their inbox

Email Copy

Whether you need a totally new sequence or want to revamp an existing one, enjoy emails that your audience actually wants to open.

Email copy includes a series of 6-8 emails and is perfect for welcome series, re-engagement campaigns, product announcements…and so on.

Includes...

Targeted copy for 6-8 emails

Initial strategy call

Customer + brand research

Video walk-through of new copy

Two (2) rounds of revisions

Turnaround time: 2 weeks
$1,000
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Upgrade your digital storefront

Website Copy

Your brand is constantly evolving – and your website needs to keep up. 

From writing a new website or rebranding an existing one, I’ll develop five (5) pages of high-quality copy that reflects your brand and speaks to your audience.

Includes...

Copy for five (5) web pages

On-page SEO

Initial strategy call

Customer + brand research

Competitor research

Video walk-through of new copy

Wireframe + notes for web designer

Two (2) rounds of revisions

Follow-up call to answer any questions

Turnaround time: 4-6 weeks
$2,400
Be the brand they trust

SEO Blog Posts

There’s a lot that goes into a successful blog post: research, writing, formatting for SEO, and putting all those important keywords where they need to go. 

From retainers to a-la-carte posts, I’ll use my 8+ years of experience to develop well-written, SEO-savvy blog posts.

Includes...

Up to 2,000-word post

Initial strategy call

Topic research

SEO-driven content

Video walk-through of new copy

Two (2) rounds of revisions

Turnaround time: 1 week per post
Starting at $800 *

* discount available for packages

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Do something else (and skip my waitlist)

VIP Day

Don’t need an entire website revamp – just part of it? Or, need something else entirely – like a lead magnet or thought leadership LinkedIn posts?

Can’t wait 6+ weeks to get on my calendar?

Book my VIP Day to skip the waitlist and get my full attention. 

You get the same high-quality copy that I always deliver – but you get it in just one day.

What comes out of a VIP Day?

The final deliverable varies based on whatever I can write in 8 hours. In the past, this has included: lead magnet, landing page, 3-part email series, LinkedIn posts, etc.

Want to double the deliverables and still skip my waitlist? You can really play it fast and loose and book *both* of my VIP Days for that month. 

Includes...

Targeted, branded copy (and no wait time)

Initial kick-off call to develop strategy

Video walk-through of new copy

Wireframe + visual direction for designer

Final call to review deliverable

One (1) round of revision (during final call)

VIP Days are offered twice per month
$1,300

-- VIP DAY --

How it works

1

Kick-off

Before the VIP Day, you’ll complete a questionnaire and send me any important background info. I’ll combine everything with my own research: data mining, voice of customer, brand voice, etc. 

Then, we’ll sit down for a 60-minute Kick-off Call to review your project’s strategy and goals.

2

VIP Day

On your scheduled VIP Day, I focus entirely on creating targeted copy designed to reach your marketing goals.

At the end of that day, you’ll receive: a full deliverable, a video walk-through explaining your new copy, and a custom wireframe for easy hand-off to your designer.

3

Wrap Up

We reconvene for a final wrap-up call. There, we review your copy, I answer any final questions, and I make live revisions during the call based on your feedback. 

After the call, I send you the final deliverable. You’re now the proud owner of some pretty awesome copy and go share it proudly with the world.

"Can't I just use AI for this?"

Of course you can...but should you?

How many times have you accidentally texted “Ducking hell” to someone?

(Don’t lie. We know you have.)

Technology doesn’t always get it right.

I’ll make sure your message gets across…

…and the F goes exactly where you want it.

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